4 Tips That Will Help You Design a Creative Law Logo
A good number of people like to joke about lawyers and their profession. Just search for lawyer jokes and the results you will get are shocking.
The logo used by law firms is another aspect that people love making fun of. A law firm will need to have a logo like any other business. Your logo needs to be very unique and should show a high level of creativity. A logo says a lot about your business and therefore, you should take time to build a professional logo. To assist you in the designing process, below are important tips that will guide you through:
Designing from a single reference point
Exceptional logos are designed from a single reference point. The letter is usually picked from one of the partner’s name in the firm. You can combine different names with same starting letter to make a great logo. You can also pick a letter that stands out from the rest. Zane Law is a good example that utilizes the Z in the name.
Redesigning old law logos
There is nothing wrong about a more advanced logo. However, the logo can be very simple provided it is effective to use. You can select a traditional logo and add some touches to it. But the logo should be relevant to what you do. You don’t have to add words like “law firm” or “a lawyer” in the logo.
The power of your business name
The name of your firm can be used to design a wonderful logo. Other businesses have used this method and it works great. This is a very effective way of making your brand known. A brand helps identify a business from the rest and it is also a good way to create a reputation. The problem is usually how to design it. You can add some icons to the logo, or just use words alone. The key thing is to create a brand that shows confidence and builds trust for your firm.
Using the logo to tell people your job
A logo can be a great way of telling people what kind of work your firm deals with. For a divorce lawyer, you can use a picture of a couple to tell people firm deals with divorce issues. For personal injury lawyers, you can use a crutch to communicate to your clients the services that you offer. The logo is mostly very effective in telling people your area of expertise without having to explain.
A law logo should communicate to your potential clients. It should tell people what the firm is all about. It has to provide a sense of professionalism as you don’t want people to think you are an amateur after seeing your logo. The tips above can help you create a unique law logo.